Atención al cliente

Economía, finanzas, empresa y gestión / Empresa y gestión / Ventas y marketing / Atención al cliente (333)

Economía, finanzas, empresa y gestión / Empresa y gestión / Ventas y marketing / Atención al cliente
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  • 7 Dumb Things We All Say
    Greg Alcorn
    Nobody wants to say dumb things. But we all do. The first step towards reducing the number of dumb things you say is to know what the dumb things are. Based on thirty years of research with millions and millions of conversations, this book contains the secrets of overcoming these blunders: Using Bad Bookends Starting with Wrong First Words Not Choosing Your Words Well Poor...
    Disponible

    30,33 €

  • Customer First
    Naeem Arif
    The principles in Customer First are invaluable in scaling up your business. Naeem Arif is a highly experienced management consultant and retailer who has worked with some of the UK’s best loved brands. He has poured this knowledge and experience into a method that businesses can adopt to create impeccable customer experiences. This book is packed with practical insights, strat...
    Disponible

    21,13 €

  • Building Your Sales Team
    Diane Updyke
    In the business world, there are many moving parts to consider when creating a team to grow your brand. It's an ecosystem and not an individual sport. A sales team is one of the most essential groups in your business to increase revenues as it's on the frontlines and part of the voice of your brand. Growing one entails a great deal of hard work that includes interfacing...
    Disponible

    23,47 €

  • Building Your Sales Team
    Diane Updyke
    In the business world, there are many moving parts to consider when creating a team to grow your brand. It's an ecosystem and not an individual sport. A sales team is one of the most essential groups in your business to increase revenues as it's on the frontlines and part of the voice of your brand. Growing one entails a great deal of hard work that includes interfacing...
    Disponible

    25,56 €

  • Top 10 Tips For Your Top 10 Customers
    David Ventura / Phil Jesson
    Top 10 Tips For Your Top 10 CustomersAlthough the world is changing rapidly, this book is based on a timeless business principle... look after your most important customers before someone else does! In the future, many customers will be managed by technology on a transactional basis, but the larger key accounts (often the 20% of customers generating 80% of the business) will be...
    Disponible

    23,04 €

  • Gastronomic Marketing
    Paul Hannagen / Paul Hannegan
    GASTRONOMIC MARKETING explains the theories and methods for creating and delivering the most memorable food and drink events and campaigns to promote your business and brand.This book contains tips, guidance and advice from the UK’s leading Gastronomic Marketing consultancy on how to ensure your events or gastronomic gifting campaigns provide the best return on investment.What ...
    Disponible

    11,44 €

  • Customer Innovation
    Koen Tackx / Marion Debruyne
    ...
    Disponible

    51,50 €

  • Sorry Spock, Emotions Drive Business
    Adam W Morgan / Adam W. Morgan
    Sorry Spock, Emotions Drive Business uses a scientific approach to demonstrate that emotion drives business. ...
    Disponible

    15,65 €

  • Customer Innovation
    Koen Tackx / Marion Debruyne
    ...
    Disponible

    143,54 €

  • The Spirit of Hospitality
    Larry Stuart
    Takes readers on a journey of passion for purpose as they discover the missing ingredients of hospitality. ...
    Disponible

    15,67 €

  • Leadership Lessons Learned From Our Mentors
    David J. McKendry
    Applicable to any personal or business setting, Leadership Lessons Learned from Our Mentors by David J. McKendry, is an easy-read compilation of universal values showing how to get things done through your most important asset – people.• 40 chapters from successful utility customer service    executives, directors and managers, together    representing a combined 2,000 years of...
    Disponible

    46,77 €

  • Thanks for Coming in Today
    Charles Ryan Minton
    By providing your customers and guests with an unforgettable experience, your business can build customer loyalty and gain an edge over your competition. But what most managers forget is that great customer service starts with happy employees. To take your organization to the next level, you need to work from the inside out. In Thanks for Coming In Today, Charles Ryan Minton, p...
    Disponible

    28,32 €

  • The Customer Centricity Playbook
    Peter Fader / Peter SFader / Sarah E. Toms / Sarah EToms
    2019 BEST BUSINESS BOOK, DIGITAL BOOK WORLD 2019 AXIOM BUSINESS BOOK AWARD WINNER Featured in Forbes, NPR’s Marketplace, and a Google Talk, The Customer Centricity Playbook offers “actionable insights to drive immediate value,” according to Neil Hoyne, Head of Customer Analytics and Chief Analytics Evangelist, Google. How did global gaming company Electronic Arts go from being ...
    Disponible

    16,09 €

  • From Like to Love
    Keith Alper
    Most companies know that winning customers is key. But many don't realize that loyalty starts from the inside, with employees. To build a brand that truly motivates, they must take their employees from liking their jobs to loving them.As CEO of CPG Agency (A Nitrous Effect agency), which specializes in corporate and employee engagement, Keith Alper has seen the competitive ...
    Disponible

    28,34 €

  • It’s All about CEX!
    Jason S. Bradshaw / Jason SBradshaw
    Of all the things that can make or break your business, the most critical is experience. Great experiences inspire customers and employees to advocate for you, while bad ones do the opposite. It sounds obvious, but so many companies fail because they don’t think this essential factor is important to their bottom line. It’s All About CEX! breaks experience down into its core com...
    Disponible

    17,60 €

  • Sales Management
    Abednego Feehi Okoe Amartey / Ogechi Adeola / Robert E. Hinson / Robert EHinson
    In a fast-moving era of increased international competition, frontier markets must devise innovative ways to meet demanding sales targets and maintain profitability. These efforts will only succeed when local businesses abandon the concept of sales as a checklist of persuasive arguments that lead a customer to make a purchase and accept that building enduring customer relations...
    Disponible

    71,58 €

  • Sales Management
    Abednego Feehi Okoe Amartey / Ogechi Adeola / Robert Hinson
    In a fast-moving era of increased international competition, frontier markets must devise innovative ways to meet demanding sales targets and maintain profitability. These efforts will only succeed when local businesses abandon the concept of sales as a checklist of persuasive arguments that lead a customer to make a purchase and accept that building enduring customer relations...
    Disponible

    127,86 €

  • The Journey to WOW
    Shaun Belding
    The Journey to WOW delivers deep and unique insights into creating fierce customer loyalty, and transforming an organization's culture into one obsessed with customer experience. It will resonate with anyone looking to improve their company's customer experience, and anyone who deals with customers -- from the newbie part-time employee to the corporate CEO. The book exa...
    Disponible

    14,01 €

  • Driving Your Income
    Kenneth James Lucci
    In Driving Your Income, limousine industry maverick Kenneth Lucci spells out exactly what it takes to be a Professional Chauffeur delivering exceptional customer service in the passenger transportation industry today. He spent eight years behind the wheel serving thousands of 'guests' and founded a luxury transportation company that became the largest in its market and one of ...
    Disponible

    17,70 €

  • Social Proof
    Ken Rochon
    Anyone can say that they're good at what they do, but sometimes that's not always the case. It's easy for any person to say, "Hey, I'm the best person for the job," especially on social media, where they can just easily type those words in their post even when it's not true. People want to work with those they know, like, and trust, those who are authentic a...
    Disponible

    27,87 €

  • Social Proof
    Ken Rochon
    Anyone can say that they're good at what they do, but sometimes that's not always the case. It's easy for any person to say, "Hey, I'm the best person for the job," especially on social media, where they can just easily type those words in their post even when it's not true. People want to work with those they know, like, and trust, those who are authentic a...
    Disponible

    23,46 €

  • It's Always Your Move
    Kay White
    You expected to be further along your career path because you work so hard but have noticed others get put forward or be offered opportunities or credit where you know you should be or want to be in the frame. You are bordering on frustration but you're putting on a brave face.Working out what to do about it feels confusing and like hard work and you don't really know w...
    Disponible

    10,56 €

  • The Outcome Generation
    Paul J Henderson
    Stand aside, we’re coming through! That’s the cry of a new generation of technology vendors. They have a new approach to enabling success for their customers. And they’re thriving as a result. These vendors all have subscription pricing at the heart of their business. Each has learned that if customers don’t feel they’ve had success, recurring revenue doesn’t grow and may even ...
    Disponible

    18,66 €

  • Customer-Driven Transformation
    James Samperi / Joe Heapy / Oliver King
    ...
    Disponible

    34,29 €

  • The Magic Touch
    Billy Riggs
    Billy Riggs, a corporate magician with two masters degrees, unveils his latest book which challenges the old ways of customer retention and shows that all business is genuinely show business. It is customer experience reimagined, taken to a whole new level. The book is written to be enjoyed by individuals or shared with team members for collaboration and discovery. Billy also i...
    Disponible

    11,66 €

  • Creating a Customer Service Mindset
    Jaquie Scammell
    If you're looking to transform the customer service culture in your organisation, to decrease complaints and increase compliments, Jaquie Scammell's approach is simple and more human than simply introducing better processes and procedures - and her approach works.Jaquie has studied Australian organisations that provide the best customer service and from this research sh...
    Disponible

    22,30 €

  • Diverse Methods in Customer Relationship Marketing and Management
    In Lee
    Consumer interaction and engagement are vital components to help marketers maintain a lasting relationship with their customers. By developing positive relationships with consumers, businesses can better maintain their customers’ loyalty. Diverse Methods in Customer Relationship Marketing and Management is a critical scholarly resource that examines how marketing has shifted to...
    Disponible

    282,07 €

  • The Power of Brand Engagement
    Gaurav Gulati
    The Power of Brand Engagement is a quick guide to winning customers. It aims to help you tackle your brand engagement hurdles and finally take your brand to the next level. With detailed explanations of how and why brand engagement is crucial to long-term success and dozens of proven methods to setting yourself apart from your competitors, this guide helps you get from A to Z w...
    Disponible

    4,86 €

  • Once Upon a Time in Small Business
    Lee McCaffrey Krupa
    LIKE ANY GOOD FAIRY TALE …  Once Upon a Time in Small Business is filled with adventures, colourful characters and life  lessons. But unlike a fairy tale, this is real!  Lee McCaffrey Krupa has started many profitable businesses in a number of different  industries. Along the way she’s had great successes and days she’d rather forget. In this  book she’ll take you on a journey ...
    Disponible

    15,34 €

  • Cartas de negocio eficaces
    Mary Bosticco
    * Escribir cartas de negocio es una tarea que exige mucho tiempo y requiere un buen conocimiento de los modelos de redacción y los recursos expresivos, ya que se debe ser siempre claro, breve y eficaz, teniendo en cuenta las circunstancias y el destinatario.* Este manual le ofrece cuanto debe saber acerca del correo comercial, a fin de que pueda mejorar la calidad de sus cartas...
    Disponible

    14,30 €


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