Negocios internacionales

Economía, finanzas, empresa y gestión / Empresa y gestión / Negocios internacionales (5151)

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  • Publishing Globally
    Infarom Publishing
    Like every other trade nowadays, the book industry is experiencing the process of globalization. For publishers, licensing the translation rights for some titles represents an important direction of development. The traditional way is to find a foreign rights agent or agency to represent the publisher abroad. There are no rules for the process of licensing translation rights...
    Disponible

    18,98 €

  • Marketing Campaign Development
    Mike Gospe
    This book is a practical, pragmatic 'how to' book designed for hi-tech marketing operations, regional, and corporate marketing leaders at every level. This unique book takes you step-by-step through the disciplined, yet practical, process of architecting truly integrated marketing communications plans that work. In it, you fill find a prescription for building a successful, rep...
    Disponible

    27,98 €

  • Financial Planning for Global Living
    Jennifer A Patterson
    What is financial planning for global living?Whether you are embarking on a short- or long-term overseas assignment, moving for love, are a dual citizen, are considering retiring abroad, or are an advisor to people in any of those situations, Financial Planning for Global Living will give you the insight and practical guidance, and the tools you need, all honed from the trenche...
    Disponible

    14,78 €

  • The Reinvention of Marketing
    Deborah Malone
    The marketing industry is undergoing dramatic transformation brought about by technology, globalization, and shifting economics. 'The reinvention of marketing' is becoming a more critical issue as the industry looks to deliver purpose and meaning to brand values in a business world increasingly defined by social media, mobility, analytics, 'big data,' return-on-investment, and ...
    Disponible

    17,93 €

  • AI at Work
    Sofia Marquez
    In a world where machines do more of the doing, this book shows you how to keep your edge where it matters most: judgment, creativity, and care. It is a field-tested guide to navigating AI at work without losing your values, turning tools into trusted partners and anxiety into a clear plan. You will learn to read automation trends, spot covert deskilling, and redesign your role...
    Disponible

    24,06 €

  • Trade Shows from One Country to the Next
    Larry Kulchawik
    Trade show marketing contributes nearly $2 trillion to the global economy, yet many companies struggle when exhibiting beyond their home country. Trade Shows from One Country to the Next explores the cultural, communication, and strategic differences that impact success at international trade shows.This book focuses on the essential adjustments exhibitors must make when present...
    Disponible

    23,87 €

  • The Freelancer’s Ledger
    Hans Keller
    Your work crosses borders-your money shouldn’t get lost on the way. This is the straight-talking, tool-rich guide to pricing by market, getting paid fast, and keeping more of every invoice when clients live in other countries.Built for designers, developers, writers, consultants, and creators who sell services globally, it shows exactly how to set rates clients accept, choose t...
    Disponible

    21,46 €

  • Dificuldades nas negociações contratuais com a China
    Lea Graefe
    O mercado interno chinês desempenha um papel cada vez mais importante na rede económica internacional como local de produção económico e, sendo uma das maiores e mais rápidas economias em crescimento do mundo, não deve ser subestimado em termos de vendas. No entanto, ainda hoje muitos empresários alemães queixam-se das condições gerais dos negócios na China, que consideram inju...
    Disponible

    68,48 €

  • Trudności w negocjacjach umów z Chinami
    Lea Graefe
    Chiński rynek wewnętrzny odgrywa coraz ważniejszą rolę w międzynarodowej sieci gospodarczej jako niedrogie miejsce produkcji i jako jedna z największych i najszybciej rozwijających się gospodarek świata nie może być lekceważony pod względem sprzedaży. Jednak wielu niemieckich przedsiębiorców nadal narzeka na nieuczciwe, ich zdaniem, warunki prowadzenia działalności gospodarczej...
    Disponible

    68,48 €

  • Difficoltà nelle trattative contrattuali con la Cina
    Lea Graefe
    Il mercato interno cinese riveste un ruolo sempre più importante nel contesto economico internazionale come sede produttiva a basso costo e, essendo una delle economie più grandi e in rapida crescita al mondo, non è da sottovalutare nemmeno dal punto di vista commerciale. Tuttavia, ancora oggi molti imprenditori tedeschi lamentano le condizioni quadro a loro avviso inique degli...
    Disponible

    68,48 €

  • Difficultés dans les négociations contractuelles avec la Chine
    Lea Graefe
    Le marché intérieur chinois joue un rôle de plus en plus important dans le réseau économique international en tant que site de production peu coûteux. En tant que l’une des économies les plus importantes et les plus dynamiques au monde, il ne faut pas sous-estimer son potentiel commercial. Cependant, de nombreux entrepreneurs allemands se plaignent encore aujourd’hui des condit...
    Disponible

    68,48 €

  • Difficulties in contract negotiations with China
    Lea Graefe
    The Chinese domestic market plays an increasingly important role in the international economic network as a low-cost production location, and as one of the largest and fastest-growing economies in the world, it should not be underestimated in terms of sales. However, many German entrepreneurs still complain about what they consider to be unfair conditions for doing business in ...
    Disponible

    68,41 €

  • Chinesische Spionage gegen die Vereinigten Staaten im Zeitalter der KI
    Jim Schnell
    Die künstliche Intelligenz (KI) hat eine Dynamik geschaffen, bei der sich die Spionage eher durch die Entwicklung des Umfelds, in dem wir leben, als durch die Anwendung gezielter Strategien verändert. Dies macht deutlich, dass die Mittel, mit denen wir leben, erhebliche Auswirkungen auf die Ziele haben, auf die wir uns konzentrieren. Es handelt sich um eine sich ständig verände...
    Disponible

    129,81 €

  • Lo spionaggio cinese contro gli Stati Uniti nell’era dell’IA
    Jim Schnell
    L’IA (Intelligenza Artificiale) ha creato una dinamica in cui i cambiamenti nello spionaggio avvengono attraverso l’evoluzione dei contesti in cui viviamo piuttosto che attraverso l’applicazione di strategie intenzionali. Ciò evidenzia come i mezzi con cui viviamo abbiano un impatto significativo sui fini su cui ci concentriamo. Si tratta di una costellazione di variabili in co...
    Disponible

    122,05 €

  • Espionagem chinesa contra os Estados Unidos na era da IA
    Jim Schnell
    A IA (Inteligência Artificial) criou uma dinâmica em que as mudanças na espionagem estão a ocorrer através da evolução dos contextos em que vivemos e não através da aplicação de estratégias intencionais. Isto realça o facto de os meios em que vivemos terem um impacto significativo nos fins em que nos concentramos. Trata-se de uma constelação de variáveis em constante mutação. E...
    Disponible

    122,04 €

  • L’espionnage chinois contre les États-Unis à l’ère de l’IA
    Jim Schnell
    L’IA (intelligence artificielle) a créé une dynamique dans laquelle les changements en matière d’espionnage se produisent par le biais de l’évolution des contextes dans lesquels nous vivons plutôt que par l’application de stratégies intentionnelles. Cela montre que les moyens par lesquels nous vivons ont un impact significatif sur les objectifs que nous poursuivons. Il s’agit d...
    Disponible

    129,82 €

  • THE FINANCIAL ENGINEER AT THE HEART OF FINANCIAL GOVERNANCE
    Paul-Wetcho Lomba Lendjambi
    In a world where economic uncertainty is omnipresent, organizational agility has become an absolute necessity for companies, organizations and states that want to remain competitive. The financial engineer is emerging as a key player in financial governance in the digital age and digital transformation, capable of designing and implementing innovative solutions to manage financ...
    Disponible

    66,73 €

  • Strategia di insediamento delle multinazionali francesi in Russia
    Alisa Solovyeva
    Il rafforzamento degli scambi internazionali di beni e servizi è uno dei cambiamenti più significativi che hanno caratterizzato l’economia mondiale negli ultimi decenni. Con lo sviluppo dei paesi emergenti, nazioni come la Russia attraggono sempre più aziende europee alla ricerca di crescita. Nonostante la complessa situazione economica e il deterioramento delle relazioni inter...
    Disponible

    66,79 €

  • Estratégia de implantação das multinacionais francesas na Rússia
    Alisa Solovyeva
    O reforço do comércio internacional de bens e serviços é uma das maiores mudanças que marcaram a economia mundial nas últimas décadas. Com o desenvolvimento dos países emergentes, países como a Rússia atraem cada vez mais empresas europeias em busca de crescimento. Apesar da situação económica complicada e da deterioração das relações internacionais com os países desenvolvidos,...
    Disponible

    66,79 €

  • Strategia ekspansji francuskich międzynarodowych korporacji w Rosji
    Alisa Solovyeva
    Wzmocnienie międzynarodowej wymiany towarów i usług jest jedną z największych zmian, jakie zaszły w gospodarce światowej w ciągu ostatnich dziesięcioleci. Wraz z rozwojem krajów wschodzących, kraje takie jak Rosja przyciągają coraz więcej europejskich przedsiębiorstw poszukujących możliwości rozwoju. Pomimo skomplikowanej sytuacji gospodarczej i pogorszenia stosunków międzynaro...
    Disponible

    66,79 €

  • Strategy for French multinationals entering the Russian market
    Alisa Solovyeva
    The strengthening of international trade in goods and services is one of the biggest changes that has marked the global economy in recent decades. With the development of emerging economies, countries such as Russia are attracting more and more European companies seeking growth. Despite the complicated economic situation and the deterioration of international relations with dev...
    Disponible

    66,73 €

  • Strategie der französischen multinationalen Unternehmen für ihre Niederlassung in Russland
    Alisa Solovyeva
    Die Intensivierung des internationalen Handels mit Waren und Dienstleistungen ist eine der größten Veränderungen, die die Weltwirtschaft in den letzten Jahrzehnten geprägt haben. Mit der Entwicklung der Schwellenländer ziehen Länder wie Russland immer mehr europäische Unternehmen an, die auf der Suche nach Wachstum sind. Trotz der komplizierten wirtschaftlichen Lage und der Ver...
    Disponible

    66,79 €

  • DER FINANZINGENIEUR IM ZENTRUM DER FINANZIELLEN GOVERNANCE
    Paul-Wetcho Lomba Lendjambi
    In einer Welt, in der wirtschaftliche Unsicherheiten allgegenwärtig sind, ist organisatorische Agilität für Unternehmen, Organisationen und Staaten, die wettbewerbsfähig bleiben wollen, zu einer absoluten Notwendigkeit geworden. Der Finanzingenieur entwickelt sich im Zeitalter der Digitalisierung und der digitalen Transformation zu einem Schlüsselakteur der finanziellen Governa...
    Disponible

    66,79 €

  • L’INGEGNERE FINANZIARIO AL CENTRO DELLA GOVERNANCE FINANZIARIA
    Paul-Wetcho Lomba Lendjambi
    In un mondo in cui l’incertezza economica è onnipresente, l’agilità organizzativa è diventata una necessità assoluta per le aziende, le organizzazioni e i governi che vogliono rimanere competitivi. L’ingegnere finanziario sta emergendo come un attore chiave della governance finanziaria nell’era digitale e della trasformazione digitale, in grado di progettare e implementare solu...
    Disponible

    66,79 €

  • INŻYNIER FINANSOWY W CENTRUM ZARZĄDZANIA FINANSAMI
    Paul-Wetcho Lomba Lendjambi
    W świecie, w którym niepewność gospodarcza jest wszechobecna, zwinność organizacyjna stała się absolutną koniecznością dla firm, organizacji i rządów, które chcą pozostać konkurencyjne. Inżynier finansowy staje się kluczowym graczem w zarządzaniu finansami w erze cyfrowej i transformacji cyfrowej, zdolnym do projektowania i wdrażania innowacyjnych rozwiązań w celu zarządzania r...
    Disponible

    66,79 €

  • O ENGENHEIRO FINANCEIRO NO CENTRO DA GOVERNAÇÃO FINANCEIRA
    Paul-Wetcho Lomba Lendjambi
    Num mundo onde a incerteza económica é omnipresente, a agilidade organizacional tornou-se uma necessidade absoluta para as empresas, organizações e governos que pretendem manter-se competitivos. O engenheiro financeiro está a emergir como um ator-chave na governação financeira na era digital e na transformação digital, capaz de conceber e implementar soluções inovadoras para ge...
    Disponible

    66,79 €

  • Herausforderungen für die Entwicklung der Demokratischen Republik Kongo
    D’jord’ Shimon
    Die Monographie ist den dringenden Problemen der politischen, wirtschaftlichen und sozialen Entwicklung der DR Kongo gewidmet. Die Untersuchung am Beispiel dieses afrikanischen Landes konzentriert sich auf die Frage nach den Ursachen für die wirtschaftliche Rückständigkeit und die großen Einkommensunterschiede, die in der modernen Weltwirtschaft zu beobachten sind. Modellrechnu...
    Disponible

    120,81 €

  • Challenges to the development of the Democratic Republic of the Congo
    D’jord’ Shimon
    The monograph is devoted to the urgent problems of political, economic and social development of the DR Congo. The research on the example of this African country focuses on the question of the causes of economic backwardness and huge differences in income observed in the modern world economy. Model calculations, which take into account the key role of technological progress, h...
    Disponible

    120,90 €

  • Défis pour le développement de la République démocratique du Congo
    D’jord’ Shimon
    La monographie est consacrée aux problèmes urgents du développement politique, économique et social de la République démocratique du Congo. La recherche sur l’exemple de ce pays africain se concentre sur la question des causes du retard économique et des énormes différences de revenus observées dans l’économie mondiale moderne. Les calculs de modélisation, qui prennent en compt...
    Disponible

    120,85 €

  • Sfide per lo sviluppo della Repubblica Democratica del Congo
    D’jord’ Shimon
    La monografia è dedicata agli urgenti problemi di sviluppo politico, economico e sociale della RD Congo. La ricerca sull’esempio di questo Paese africano si concentra sulla questione delle cause dell’arretratezza economica e delle enormi differenze di reddito osservate nell’economia mondiale moderna. I calcoli modellistici, che tengono conto del ruolo chiave del progresso tecno...
    Disponible

    120,87 €