Marketing Experience Management

Marketing Experience Management

James Seligman

33,88 €
IVA incluido
Disponible
Editorial:
Lulu Press
Año de edición:
2021
Materia
Negocios internacionales
ISBN:
9781445251189
33,88 €
IVA incluido
Disponible
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In today’s world of modern marketing, either be online or in a router shop, marketing communications need to be targeted towards every customer and every single touchpoint in the organisation trade opportunities to maximise revenues. Researchers identified that establishing a relationship with the customer through these custom experience management drives growth end increase profits.The outline of this book provides guidance and direction in the case steps of looking after customers in treating each case successfully through customer experience management execution in all forms of industry. Customer experience management has dynamic outcomes. Working teams can obtain insight, objectives, and strategies through this book, build a positive brand experience, gain interchange between the customer and the organisation, and drive growth through innovation, an upgrade, and value. Keywords: Experience, psychology, consumers, value, worth, insight, co-creation.

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