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Finanza comportamentale

Finanza comportamentale

Fabricio Bernardes Diniz

59,11 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Banca
ISBN:
9786208596767
59,11 €
IVA incluido
Disponible
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In un’ampia gamma di settori di attività, è comune che i gestori cerchino di comprendere il profilo dei loro clienti per poter offrire prodotti e servizi più adatti alle loro esigenze. L’analisi del profilo dell’investitore (API), nota anche come adeguatezza, ha il suo significato associato alla parola adeguatezza. Tuttavia, i mercati finanziari, in particolare il mercato azionario, non hanno ancora sviluppato una serie di strumenti standardizzati per identificare i profili degli investitori e allo stesso tempo adattare l’offerta di prodotti e servizi finanziari al profilo di rischio di questi investitori, in particolare quelli del mercato azionario. Pertanto, attraverso uno studio condotto su 59 intervistati, clienti di una società di intermediazione mobiliare, questo studio si è proposto di analizzare uno strumento di valutazione del profilo dell’investitore (API). Utilizzando l’analisi di regressione multipla, questo studio ha identificato quali dei fattori che compongono questo strumento di valutazione sono realmente necessari per tracciare un profilo dell’investitore.

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