Catálogo de libros: Historia de empresas específicas/historia societaria

751 Catálogo de libros: Historia de empresas específicas/historia societaria

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  • The Art of Political Finance
    Bill Pacello
    With the fallout of 2008 and now in 2020, the current structure of the financial system under scrutiny by people the world over, scores of books, documentaries, and videos were produced to explain what happened and what the future holds. Specifically, in the United States, inflation and debt, the profits of which are reaped at the highest concentrated levels, are in question. B...
    Disponible

    45,50 €

  • The Art of Political Finance
    Bill Pacello
    With the fallout of 2008 and now in 2020, the current structure of the financial system under scrutiny by people the world over, scores of books, documentaries, and videos were produced to explain what happened and what the future holds. Specifically, in the United States, inflation and debt, the profits of which are reaped at the highest concentrated levels, are in question. B...
    Disponible

    52,92 €

  • Women, Power, and AT&T
    Lois Kathryn Herr
    A fight for equal opportunity took place in the 70's at the intersection of the country’s largest corporation (AT&T), women’s rights activists (NOW), and Government’s major efforts to enforce equal opportunity. The outcome forced corporations to change employment practices and motivated women to challenge sexist employment practices across the country.Changing the culture o...
    Disponible

    11,77 €

  • Yudahua Business Group in China’s Early Industrialization
    Juanjuan Peng
    This study traces the history of China’s Yudahua Business Group from the 1890s to the 1950s. The author examines the textile company's leadership model and its strategies to locate new mills in industrially underdeveloped interior regions. ...
    Disponible

    129,27 €

  • Public - Private - Public
    Kevin J. Kennedy
    Public, Private, Public is an inspiring case study of a company that went through a bankruptcy, overcame the odds, and emerged triumphant.Author and former CEO Kevin J. Kennedy presents a detailed account of a good company with a profoundly constrained balance sheet. Avaya, a leading telecom company based in the Silicon Valley, found itself in the crosshairs of three tectonic f...
    Disponible

    18,45 €

  • Corporate Finance Terms - Financial Education Is Your Best Investment
    Thomas Herold
    Essential Corporate Finance Terms You Should Know Business involves decisions that have financial consequences and any decision that involves the use of money is said to be a corporate finance decision. Corporate finance is one of the most important parts of the finance domain as to whether the organization is big or small they raise and deploy capital in order to survive and ...
    Disponible

    12,64 €

  • Uber
    B. Yasanthi Perera / BYasanthi Perera / Pia Albinsson
    ...
    Disponible

    71,96 €

  • Secret of Chanel No. 5, The
    Tilar J Mazzeo / Tilar J. Mazzeo
    ...
    Disponible

    16,24 €

  • Haunted Empire
    Yukari Iwatani Kane
    ...
    Disponible

    14,14 €

  • Dealers of Lightning
    Michael A Hiltzik / Michael A. Hiltzik
    In the bestselling tradition of The Soul of a New Machine, Dealers of Lightning is a fascinating journey of intellectual creation. In the 1970s and ’80s, Xerox Corporation brought together a brain-trust of engineering geniuses, a group of computer eccentrics dubbed PARC. This brilliant group created several monumental innovations that triggered a technological revolution, inclu...
    Disponible

    15,59 €

  • Public Relations and Nation Building
    David McKie / Margalit Toledano
    Public Relations and Nation Building contends that the story of Israeli public relations and public relations practitioners has never been told. It tells their story through the roles they played in shaping key discourses, narratives, and symbols in Israel’s history. ...
    Disponible

    73,43 €

  • The Foundations of Marketing Practice
    Ronald Fullerton
    During the nineteenth century, the German book market experienced phenomenal growth, driven by German publishers’ dynamic entrepreneurial attitude towards developing and distributing books. Embracing aggressive marketing on a large scale, they developed an increasing sense of what their markets wanted. Based almost entirely upon primary sources ...
    Disponible

    73,42 €

  • Industries and Global Competition
    Industries and Global Competition examines how and why the specificities of certain industries and firms determined their choice of location and competitiveness. This volume identifies the major drivers of this process and explains why some firms and industries moved to other parts of world while others did not. ...
    Disponible

    73,06 €

  • The Making of Shareholder Welfare Society
    Alexander Styhre
    This book is of relevance for a variety of readers, including graduate students, management scholars, policy-makers, and management consultants, as well as those that are concerned about how the economic system of competitive capitalism is now in a position where it is riddled by doubts and concern, not the least as the levels of economic inequa ...
    Disponible

    73,20 €

  • The Deals of Warren Buffett Volume 2
    Glen Arnold
    In this second volume of The Deals of Warren Buffett, the story continues and we trace Warren Buffett's journey to his first $1bn. When we left Buffett at the end of Volume 1, he had reached a fortune of $100m. In this enthralling next part in the series, we follow Buffett's investment deals over two more decades as he became a billionaire.This is the most exhilarating ...
    Disponible

    32,22 €

  • The King of Vodka
    Linda Himelstein
    'A operatic tour-de-force.' --Tilar J. Mazzeo, author of The Widow Clicquot'An impressive feat of research, told swiftly and enthusiastically.' --San Francisco ChronicleFrom Vanderbilt and Rockefeller to Bill Gates and Steve Jobs, America’s captains of industry are paragons of entrepreneurial success, and books about business history, from The First Tycoon to The Big Short, sho...
    Disponible

    14,82 €

  • Lockheed, Atlanta, and the Struggle for Racial Integration
    Randall L Patton
    Lockheed has been one of American's largest corporations and most important defense contractors from World War II to the present day (since 1995 as part of Lockheed Martin Aeronautics Company). During the postwar era, its executives enacted complicated business responses to black demands for equality. Based on the papers of a personnel executive, the memoir of an African Am...
    Disponible

    66,80 €

  • Business, Ethics and Institutions
    Business, Ethics and Institutions aims to strengthen scholarly and policy understanding of Turkish capitalism and the diversified business groups which dominate the economy by providing a deep analysis of the evolution of political and social institutions which shaped corporate activity. ...
    Disponible

    240,88 €

  • London Transport
    James Fowler
    This book is a timely assessment of a unique hybrid public body with a system of governance that once made London transport domestically popular and internationally admired: the London Passenger Transport Board. ...
    Disponible

    143,16 €

  • Ake Wiberg
    Eric Troels Wiberg / Mats Larsson / Roger Hinchliffe
    Politics took him to the Swedish Parliament in the 1940’s, but illness forced him to retire from politics after ten years of service. He energetically devoted his last dozen years to a number of cultural projects, including work for the National Arts Council and the East Asian Museum. Åke Wiberg was a man whose determination and personality have apparently moved many of those w...
    Disponible

    19,59 €

  • Corporate Purpose
    Shankar Basu
    Originally published in 1999 after a decade of research and extensive interviews with some of Toyota’s top executives, this book examines organizational purpose: what it is, how it is crafted, how does it relate to strategy and objectives and how does it relate to decisions and actions that ultimately produce organizational results. The author explains why Toyoto Motor Corporat...
    Disponible

    59,26 €

  • Shaw Industries
    Randall L Patton
    Shaw Industries, which is based in Dalton, Georgia, is the nation's leading textile manufacturer and the world's largest producer of carpets. This history focuses on the evolution of Shaw's business strategy and its adaptations to changing economic conditions. Randall L. Patton chronicles Shaw's rise to dominance by drawing on corporate records, industry data, a...
    Disponible

    38,15 €

  • John D. Rockefeller - The Original Titan
    J.R. MacGregor
    Rockefeller was the quintessential industrialist. He created an industry out of nascent oil and gas start-ups during a time when none existed. His strategies and tactics may not have been approved by all, but he was certain he was doing God’s work.We live in a world today that is based on the actions of John D. Rockefeller. Everything we do and how we live are the result of oil...
    Disponible

    16,20 €

  • Change Is On the Air
    Lee Zapis
    On March 2, 1981, one of the more radical format changes in the history of Cleveland radio occurred: WZAK switched from time-brokered ethnic programming, featuring shows in fourteen different languages, to a sole focus on urban contemporary, a blend of R&B, smooth jazz, and pop. It was a move so outrageous that not many people gave it much of a chance. Yet, through more ups tha...
    Disponible

    18,50 €

  • Martha Matilda Harper and the American Dream
    Jane R. Plitt
    Martha Matilda Harper and the American Dream- How One Woman Changed the Face of Modern Business uncovers the buried story of how Harper created America’s first retail franchise network, a radical new business model that encouraged women to own businesses, to enrich themselves spiritually and financially, and even to marry – all on their own terms.  This biography captures the r...
    Disponible

    6,88 €

  • Corporate Communication
    Ramdiwakar B
    ...
    Disponible

    16,78 €

  • Mergers and Acquisitions
    P. L. Beena
    This book provides a holistic representation of developments and patterns of mergers and acquisitions that have taken place in the Indian corporate sector especially in the post-liberalisation era. It also gives an overview of competitive strategies and performance of Indian industries under globalisation relating it with the specific characteristics of firms that engaged in ov...
    Disponible

    78,45 €

  • The French Fabliau B.N. MS. 837
    Originally published in 1984, this book features The French Fabliau alongisde a translation and textual notes. The original manuscript, formerly labeled Bibliotheque du Roi 7218, is rightfully considered the oldest and one of the two most imporant and complete collections of medieval literature. ...
    Disponible

    186,66 €

  • Imperial Standard
    Graham D Taylor
    For over 130 years, Imperial Oil dominated Canada's oil industry. Their 1947 discovery of crude oil in Leduc, Alberta transformed the industry and the country. But from 1899 onwards, two-thirds of the company was owned by an American giant, making Imperial Oil one of the largest foreign-controlled multinationals in Canada. Imperial Standard is the first full-scale history o...
    Disponible

    47,52 €

  • The Making of Lemonade
    Ty Sagalow
    Let’s face it: Insurance is one of the most hated industries in history. The Urban Dictionary defines insurance as “a business that involves selling people promises to pay later that are never fulfilled.” Insurance is the only modern business model with an inherent conflict between the provider of a service and its customer. Simply put, the more insurers deny or delay paying cl...
    Disponible

    28,94 €