Catálogo de libros: Comunicación y presentación empresarial

1662 Catálogo de libros: Comunicación y presentación empresarial

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  • Sport Entrepreneurship
    Vanessa Ratten
    Sport Entrepreneurship: An Economic, Social and Sustainability Perspective is about innovation, competitiveness and futuristic thinking. This work focuses on how digital technology is driving transformations in the sport industry, enabling readers to understand the shift in sport towards integrating more entrepreneurial activity. ...
    Disponible

    143,02 €

  • Adaptable Project Management
    Colin Bentley
    Adaptable Project Management - A combination of Agile and Project Management for All (PM4A)Project management skills continue to be desired by employers, and those with qualifications can often demand a higher salary. Project managers are valued for their flexibility, agility and, increasingly, ability to align with the strategic goals of the business as project management move...
    Disponible

    51,18 €

  • Our Future in Public Relations
    Ken Kerrigan
    In an era of fake news and diminishing trust, it’s time to ask exactly what our future in public relations will be. Aimed primarily at communications management professionals, Our Future in Public Relations delves into whether public relations are dead, or rather more important than ever before as a driver of purpose-driven organizations. ...
    Disponible

    85,25 €

  • Social Media Strategy
    Keith A. Quesenberry / Keith AQuesenberry
    Social Media Strategy presents up-to-date strategies for innovating change, supporting traditional efforts, and leverage consumer influence or the good of the brand. The third edition presents a fuller, integrated approach to the traditional disciplines of marketing, advertising, and public relations. ...
    Disponible

    74,44 €

  • Social Media Strategy
    Keith A. Quesenberry / Keith AQuesenberry
    Social Media Strategy presents up-to-date strategies for innovating change, supporting traditional efforts, and leverage consumer influence or the good of the brand. The third edition presents a fuller, integrated approach to the traditional disciplines of marketing, advertising, and public relations. ...
    Disponible

    139,98 €

  • When Did Bad Language Become So Good?
    Baribela Idris
    The verbal pollution from swearing reflects a moral disregard that has filtered into our homes through every form of media. It has permeated every fiber of the society and limits our ability to describe our genuine emotions. It is a societal cancer. Is the swear jar helping us cope with our frustrations?Cussing is not the cure to impatience, anger, and frustration but learning ...
    Disponible

    12,27 €

  • The Organic Growth Playbook
    Bernard Jaworski / Bob Lurie
    Conventional marketing strategies that focus on product differentiation and positioning often fail to deliver faster growth. In this re-published book, Jaworski and Lurie offer a novel approach to this problem of growth. ...
    Disponible

    27,64 €

  • Business Writing For Innovators and Change-Makers
    Dawn Henwood
    Business Writing for Innovators and Change-Makers will empower you to build your confidence as a communicator, strengthen your brand, and increase your impact with your customers and clients.Business Writing for Innovators and Change-Makers is a writing guidebook with street-smarts. It recognizes the unique communication challenges entrepreneurs face and offers clear action ste...
    Disponible

    22,66 €

  • Project Communications
    Connie Plowman / Jill Diffendal
    This book presents a new way to look at communication within projects. It combines real-world examples and practical tips with theory, research, and professional standards you can apply to any size and type of project.Communication is vital for project success. Experts know it. Industry-wide research verifies it. Yet projects continue to fail because of poor communication. As a...
    Disponible

    22,70 €

  • Prevention and Contingencies
    Steve King
    Why is it some managers are so good at managing their teams and so good at managing individuals on their teams, yet productivity seems to lag below expectations?The likely suspect ... failure to proactively manage work processes. Workplace productivity is the by-product of many factors, but the two most important of those factors may be people and processes. We often shower m...
    Disponible

    8,24 €

  • From Pen to Published - A Blueprint for Success
    Brandon Williams / Michelle Hill
    We wrote this blueprint on how to write and publish a book to help you build your words into a published book, brick by brick. We’re not only going to tell you how to write your book, we’ll show you how to publish your book on whatever platform you choose. We wrote this book for YOU! Consider us your book writing helper. As you’re reading and taking copius notes on all you’re l...
    Disponible

    18,10 €

  • Connected Leadership
    Andy Lopata
    SHORTLISTED FOR THE BUSINESS BOOK AWARDS 2021.Professional Relationships MatterYou can often tell the quality of a leader not just from the calibre of his or her relationships, but by the ease with which they draw on them and the speed and willingness with which people respond.Professional relationships lie at the heart of executive success. Despite this, many leaders leave th...
    Disponible

    15,96 €

  • F The New Normal
    Chris Coltran
    The media wants you to believe that the New Normal is real. Their constant messaging includes the phrases: We’re all in this together, Stay home and save lives, Flatten the curve, social distancing, Uncertain times and Stay safe. When in fact The New Normal is just the latest in their series of phrases that they continue to spread and infect the population with their brainwashi...
    Disponible

    20,76 €

  • Beyond Multi-Channel Marketing
    Delving into the rapidly developing field of dual marketing, investigating the strategic alliances, multi-stakeholder perspectives and branding potential it holds, this book promotes the adoption of the multichannel approach which is fundamental to facing the challenges of marketing 4.0. ...
    Disponible

    152,38 €

  • Mentorship-Driven Talent Management
    Evidence suggests that research on mentorship has been dominated by the West, and little is known about the cultural variations of the mentoring phenomenon. This book aims to provide a deeper understanding of the contextual interpretation of mentoring by focusing on the Asian experience in countries such as China, India, Korea and Taiwan. ...
    Disponible

    152,41 €

  • The Intentional MBA
    Christine Dagenais / Renée Francis
    If you’re looking for a maximum return on your MBA investment (a.k.a. ROI), you’ve picked up the right book. The small, intentional practices of self-reflection and application found in this book can have a large, measurable impact on your career, MBA experience, and outlook on life. Whether you’re considering an MBA, studying in school now, or you’ve graduated, you will find i...
    Disponible

    29,14 €

  • The Intentional MBA
    Christine Dagenais / Renée Francis
    If you’re looking for a maximum return on your MBA investment (a.k.a. ROI), you’ve picked up the right book. The small, intentional practices of self-reflection and application found in this book can have a large, measurable impact on your career, MBA experience, and outlook on life. Whether you’re considering an MBA, studying in school now, or you’ve graduated, you will find i...
    Disponible

    15,61 €

  • Beyond The Credentials.!?
    Evans Kwesi Mensah
    Have you ever asked yourself why are we taught to pursue higher education, get a degree, and work for a big institution? If you think about it, we mostly end up working for college dropouts, (which isn’t bad,) despite our numerous degrees. While we are educated, we are sometimes not adequately trained to be innovative and creative, nor are we taught the non-classroom ways, argu...
    Disponible

    25,79 €

  • Stock Market Investing for Beginners
    Logan Hill
    Make Money with The Stocks MarketDo you wish you can make a profit from stocks?  Do you want to learn how the stock in general?  This book is for you!  How frequently have you felt tired of setting off to your  work environment practically every day, rain or daylight?  Put resources into stocks, and you could be in a situation  to sit back at your home with your kids and earn m...
    Disponible

    16,73 €

  • The Advanced Business English Guide
    Christopher Hill
    What is Business English?The term ' Business English ' can have different meaning for different people. For some, it focuses on vocabulary and topics used in the worlds of business, trade, finance, and international relations. For others it refers to the communication skills used in the workplace, and focuses on the language and skills needed for typical business communication ...
    Disponible

    25,49 €

  • Stoicism for Business
    R. Stevens
    Guess what Bill Gates, Warren Buffet, Barrack Obama have in common ... besides having more money than they can ever spend. Well, they live their life according to ancient stoic principles. To find out what these stoic principles can do for you and your business ... keep readingIn modern-day business the challenges become bigger and bigger. You get more and more messages, Emails...
    Disponible

    19,03 €

  • The 'Smart Guide' to MARKETING
    Jack Gaskell
    Learn the answers to your most compelling questions:Are you a nobody, like I was? Uncover how easy it is to become well-known in your profession/industry and meet those who will be your colleagues, competitors, future employees, and valuable contacts.Do you want to gain credentials and awards that will distinguish you from your competitors? Discern how you can-with less effort ...
    Disponible

    24,74 €

  • Future Proof Leadership
    Jonatan Slane
    Do you want to discover how to be a stable and strong leader in unpredictable times?Do you wonder how to guide people in the right direction by recognizing their emotions?Or do you want to learn how to manage people more effectively and how to make better decisions, so you can cut your workweek from 60 to 40 hours?Then keep reading...A recent study in Career Builder shows that ...
    Disponible

    19,38 €

  • Five Proven Principles
    EdDGary G Peer / EdDGary GPeer / Gary G. Peer Ed. D. / Gary GPeer EdD.
    This book is about the importance and effectiveness of significant human caregivers in modern society, three kinds in particular: parents, teachers, and work-place supervisors. While it is highly possible that anyone reading the book has at one time or another found themselves actively filling one or more of these roles, it is a given that few, if any readers, have not at one t...
    Disponible

    20,27 €

  • There’s a Book in Every Expert (that’s you!)
    Jennifer Jones
    ‘Once you own your expertise and write your book, it will help your clients’, writes Jennifer Jones. There’s a Book in Every Expert (that’s you!) encourages readers to start seeing themselves as experts and to write their credibility building books to share their expertise with the world.First, Jennifer shows you why you need to write your book for yourself, for your business, ...
    Disponible

    17,70 €

  • Better Small Talk
    Patrick King
    Networking events suck, but they can suck less. What to say and when to say to be likable, connect, and make a memorable impression.Actionable and applicable verbal maneuvers for just about every phase of conversation. From hello to goodbye, with strangers or old friends, you’ll learn how to simply go deeper.NO MORE: interview mode, awkward silence, or struggling to hold people...
    Disponible

    18,97 €

  • Better Small Talk
    Patrick King
    Networking events suck, but they can suck less. What to say and when to say to be likable, connect, and make a memorable impression.Actionable and applicable verbal maneuvers for just about every phase of conversation. From hello to goodbye, with strangers or old friends, you’ll learn how to simply go deeper.NO MORE: interview mode, awkward silence, or struggling to hold people...
    Disponible

    22,28 €

  • Influence Negotiate Win
    Abhishek Datta
    Never run the risk of lost business revenues, bad deals, failed relationships or forgone salary hikes.Selling to clients. Asking for a raise. Building a new relationship. Saying No to someone. Navigating tight spots. Putting across a contradicting viewpoint to a majority. Apologizing to angry customers. Bargaining for the best price. Dealing with gatekeepers. Getting your kids ...
    Disponible

    10,09 €

  • In the Thick of It
    Gwyn Teatro
    You’re in the middle of everything. You are a boss. You have a boss. Being in the thick of it at work, dealing with change, leading your boss and leading your team through it, can feel difficult and exhausting. It can also be rewarding. In the Thick of It takes you on a journey of awareness, growth, and purpose to help you master the art of leadership, to become the kind of lea...
    Disponible

    20,66 €

  • Transforming the Remote Work Experience
    Melanie Gass
    If you’ve worked in an office every day, you’re used to small conversations in hallways, experiencing in-person meetings and a dedicated space to work from with frequent interruptions. The thought of replacing that with remote working using technology can seem cold, distant and unappealing. What if you were able to work remote and maintain the in-person experience? This referen...
    Disponible

    5,60 €