Economía, finanzas, empresa y gestión

Economía, finanzas, empresa y gestión (137373)

Economía, finanzas, empresa y gestión
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  • Strategic Adoption of Technological Innovations
    Caroline Howard
    Strategic Adoption of Technological Innovations brings together research from practitioners on the development, use, and importance of information technology in order to achieve organizational performance. This comprehensive collection is useful for academicians, scholars, researchers and other industry professionals to provide an understanding of strategy and use of informatio...
    Disponible

    230,01 €

  • Dynamic Leadership Models for Global Business
    Peter A. C. Smith / Peter ACSmith / Tom Cockburn
    As global business systems are becoming ever more complex and they continue to grow and expand, it is increasingly more difficult to stand out as an effective and efficient leader. Dynamic Leadership Models for Global Business: Enhancing Digitally Connected Environments describes various models on how to become an outstanding leader in today’s rapidly growing global business en...
    Disponible

    229,86 €

  • Management Innovations for Intelligent Supply Chains
    John Wang
    The effective use of business intelligence, communication, and productivity applications for supply chain management are essential for the achievement and analysis of information sharing. Management Innovations for Intelligent Supply Chains provides comprehensive coverage in the latest research and developments of supply chain management. This reference collection provides rese...
    Disponible

    243,03 €

  • 42 Rules of Sensible Investing (2nd Edition)
    Leon Shirman
    In '42 Rules of Sensible Investing (2nd Edition)', Leon Shirman shares his practical insights on personal investment strategies and philosophies, and on picking winning stocks. These views are heavily influenced by successful long-term approaches used by modern investing legends, such as Benjamin Graham, Warren Buffett and Peter Lynch. The book provides a checklist of concise, ...
    Disponible

    22,52 €

  • Obligations to Future Generations
    B. Barry / BBarry / R. I. Sikora / RISikora
    When this seminal collection of essays was first published in 1978, the philosophical ’problem’ of obligations to fixture generations was not widely recognised. But as the contributors point out, the theories that have constituted the stock-in-trade of moral philosophers for the past two hundred years often produce weird and counter-intuitive results when they are extended to t...
    Disponible

    89,85 €

  • Sustainable ICTs and Management Systems for Green Computing
    Naima Kaabouch / Valerie Ed Hu / Valerie EdHu / Wen-Chen Hu
    One way to reduce the greenhouse gas from IT is green computing, which is the practice of designing, manufacturing, using, and disposing of computers, servers, and associated subsystems for reducing the use of hazardous materials, maximizing energy efficiency, and promoting the recyclability or biodegradability of products. Sustainable ICTs and Management Systems for Green Comp...
    Disponible

    236,81 €

  • I’m in a Job Search--Now What (2nd Edition)
    Kristen Jacoway
    In the 2nd edition of the book, ’I’m in a Job Search--Now What??? (2nd Edition)’ you will have a step-by-step guide for the job searching process. The book not only covers job searching strategies, but additionally gives information on how to be in a continuous process of career management. No longer are people climbing ladders in employment. Instead, they are on a ramp and nee...
    Disponible

    22,32 €

  • Technical Writing, Presentational Skills, and Online Communication
    Raymond Greenlaw
    This book addresses four main topics: professional ethics, technical writing, presentation skills, and online writing. These topics are woven throughout the book and some of them are the main subjects of one or more chapters. The overarching theme of this book is to provide well-tested, best-practice techniques and strategies for main topic areas while focusing on information t...
    Disponible

    229,44 €

  • Successful Customer Relationship Management Programs and Technologies
    Riyad Eid
    The field of Customer Relationship Management (CRM) has broadened greatly in recent years as technological applications have expanded. Successful Customer Relationship Management Programs and Technologies: Issues and Trends offers the latest research and developments for researchers, practitioners, and academics alike. This volume contains case studies, methodologies, framework...
    Disponible

    242,89 €

  • 42 Rules of Product Marketing
    Brian Lawley / Gary Parker / Phil Burton
    42 Rules of Product Marketing is a collection of product marketing wisdom and insights from forty-two experts from around the world. This book will expose you to the experience and knowledge of a group of the world’s leading product marketing experts with a range of perspectives in both consumer and business markets.In this book, you’ll learn ways to: Craft the right positioni...
    Disponible

    22,43 €

  • The Experience Effect for Small Business
    Jim Joseph
    As every customer knows, the shopping experience is critical to brand satisfaction and loyalty. We all care deeply about the overall experience of the buying process--the marketing message, subliminal cues, the sales approach, personal human interaction...and more. When all of these elements come together in a cohesive and seamless package, a loyal customer is born. Brand strat...
    Disponible

    32,29 €

  • SAP Lessons Learned--Human Capital Management
    LaShonda Rahming / Scott Burton / Steven Chihos
    SAP implementations are always a challenge. An enterprise will deploy its top resources, human and infrastructural, towards a SAP implementation--and yet fall short. Why? Simply because it is the nature of the beast. Typically, SAP implementations are large and complex, involving multiple locations, stakeholder groups and business interests. During an implementation, multiple i...
    Disponible

    22,50 €

  • Human Resource Management in the Digital Economy
    Juana-Espinosa Susana De
    Businesses worldwide are faced with major challenges related to the progressive (and many times unavoidable) incorporation of information technologies into their processes. Often, organizations don’t suitably react to the new requirements of these technologies, resulting in outdated policies, practices, and strategies. Human Resource Management in the Digital Economy: Creating ...
    Disponible

    230,11 €

  • Advanced Analytics for Green and Sustainable Economic Development
    ZongWei Luo
    Trends in green and sustainable development have and will continue to influence all major economies. Identifying the risks and opportunities associated with sustainable economic development and green analysis for sustainability warrants the use and study of advanced analytics. Advanced Analytics for Green and Sustainable Economic Development: Supply Chain Models and Financial T...
    Disponible

    242,57 €

  • # SCRAPPY GENERAL MANAGEMENT tweet Book01
    Michael Horton
    You’re the boss. Not merely of a section or a team or a department but of the whole business. You have people whose jobs depend on you. To get here, you’ve probably had the opportunity to learn from some of the best books out there, including Michael Horton’s bestselling Scrappy General Management.But in the harried, routinely-chaotic world you navigate now, a world in which yo...
    Disponible

    22,55 €

  • # BUSINESS SAVVY PM tweet Book01
    Cinda Voegtli
    Does your job require you to manage projects? If yes, wouldn’t you like to be described as a project manager who is a successful, influential and respected leader of important efforts in the organization? Now if that already sounds like you, great! But if not, what you need to get there is known as ’business savvy.’Business savvy does not mean a bagful of academic credentials, ...
    Disponible

    22,55 €

  • E-Adoption and Socio-Economic Impacts
    The study of e-adoption focuses on the implementation and use of the Internet and Internet-based technologies for personal and business activities. This field has become increasingly relevant due to the increased reliance upon the Internet among individuals in both developed and developing countries. E-Adoption and Socio-Economic Impacts: Emerging Infrastructural Effects identi...
    Disponible

    236,71 €

  • Innovations in SMEs and Conducting E-Business
    Electronic business (E-Business) plays a central goal in the economy, facilitating the exchange of information, goods, services, and payments. E-Business is not exclusive for large enterprises. It propels productivity and competitiveness and is accessible to all enterprises, and sophisticated systems like E-Marketplaces act as business integrators, potentiating business opportu...
    Disponible

    256,10 €

  • Electronic Business Interoperability
    Ejub Kajan
    Interoperability is a topic of considerable interest for business entities, as the exchange and use of data is important to their success and sustainability. Electronic Business Interoperability: Concepts, Opportunities and Challenges analyzes obstacles, provides critical assessment of existing approaches, and reviews recent research efforts to overcome interoperability problem...
    Disponible

    237,78 €

  • The New Freedom
    Woodrow Wilson
    In 1912, Woodrow Wilson was the Democratic nominee for President of the United States. He campaigned against the Republican incumbent, William Howard Taft, and Taft’s predecessor, Theodore Roosevelt, who had split off from the Republican Party to form his own Progressive, or Bull Moose, Party. Much of the campaign focused on the US economy, particularly the candidates’ views of...
    Disponible

    8,67 €

  • Strategic Knowledge Management in Multinational Organizations
    ...
    Disponible

    167,43 €

  • Advanced Topics in Global Information Management Volume 2
    Felix Tan
    ...
    Disponible

    74,84 €

  • Publishing Globally
    Infarom Publishing
    Like every other trade nowadays, the book industry is experiencing the process of globalization. For publishers, licensing the translation rights for some titles represents an important direction of development. The traditional way is to find a foreign rights agent or agency to represent the publisher abroad. There are no rules for the process of licensing translation rights...
    Disponible

    18,98 €

  • Regional Innovation Systems and Sustainable Development
    The regional development of society and economy are closely related with innovative capacities. As the benefits of Regional information systems in establishing innovative regional planning are more widely recognized, there is a greater demand for a definitive text on the nascent subject. Regional Innovation Systems and Sustainable Development: Emerging Technologies promotes sci...
    Disponible

    236,08 €

  • Climate Change, Supply Chain Management and Enterprise Adaptation
    Costas P. Pappis / Costas PPappis
    Mounting scientific evidence shows that Earth’s climate is dramatically changing due to the greenhouse emissions caused by human activities, notably by burning fossil fuels for energy production and transport. Climate Change, Supply Chain Management and Enterprise Adaptation: Implications of Global Warming on the Economy aims to provide one among many diverse responses to a gro...
    Disponible

    236,34 €

  • Securing the Information Infrastructure
    Florence M. Kizza / Florence MKizza / Joseph M. Kizza / Joseph MKizza
    ...
    Disponible

    93,46 €

  • Handbook of Research on Digital Media and Advertising
    Media professionals today are facing numerous changes within mass media that will continue to impact the creation and delivery of persuasive messages. The Handbook of Research on Digital Media and Advertising: User Generated Content Consumption bridges the gap between professional and academic perceptions of advertising in new media environments through defining the evolution o...
    Disponible

    348,80 €

  • Transitioning from Corporate America to Entrepreneurship
    Rhonda W. Novak
    Book is about transitioning from corporate America to Entrepreneurship. Talks about the drastic and subtle mind set changes needed to become a successful entrepreneur after having worked in the corporate arena. ...
    Disponible

    13,87 €

  • Toward Corporate IT Standardization Management
    Robert van Wessel
    The world of corporate management benefits when organizations realize the profitability, reliability, and flexibility obtained through IT standardization. Toward Corporate IT Standardization Management: Frameworks and Solutions details the IT standards conceptual model through insightful case studies that illustrate the factors affecting the performance of business processes. B...
    Disponible

    236,18 €

  • Web Services Security Development and Architecture
    Carlos Gutierrez
    Despite solid advances, numerous challenges have yet to be resolved by Web services-enabled service-oriented architecture systems. Web Services Security Development and Architecture: Theoretical and Practical Issues explores a global approach to methodical development in constructing safety architectures for online systems. Addressing security concerns during the full developme...
    Disponible

    236,42 €


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