Neal Hettinger
Website Design Using AI shows how modern websites are designed, evaluated, trusted, ranked, and converted in today’s AI-driven world. It presents website creation as a partnership between human ingenuity and artificial intelligence-where people provide judgment, creativity, and strategy, and AI accelerates the work. Written in easy-to-understand language, this book makes modern web design and AI tools useable even to readers with no technical or design background, using step-by-step demonstrations.Created to meet the growing need for a modern website design textbook, the book walks readers through the full process-from setting up hosting and choosing a platform to developing layouts, writing content, and structuring pages with the help of AI. SEO with Hookwords and search results are explained in practical terms, showing how human ingenuity and AI tools work together to attract, engage, and convert visitors.Business owners, marketers, and graphic designers will learn how to save time and control costs by using artificial intelligence to create and manage websites more efficiently. Readers are introduced to more than two dozen AI tools and shown how to create, test, and refine website content, visuals, and supporting materials with a focus on clarity, consistency, and results.In an AI-powered business world, working smarter not harder matters more than ever. This book teaches the creative and strategic details that turn a website into a customer-generating asset-one that attracts visitors and persuades them to take action. Step-by-step images, clear explanations, and indexed professional terminology make it easy to follow, reference, and apply.A website must do more than exist-it must earn trust, serve intent, and drive decisions. Written by an award-winning college professor and professional graphic designer, Website Design Using AI shows how to craft effective prompts, guide AI tools, and build websites that solve real business problems while saving time, money, and frustration.
