Understanding Engagement in Transmedia Culture

Understanding Engagement in Transmedia Culture

Elizabeth Evans

241,17 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2019
Materia
Estudios mediáticos
ISBN:
9781138632783
241,17 €
IVA incluido
Disponible
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This book offers a new, interdisciplinary model for understanding audience engagement as a type of behaviour, a form of response and a cost to audiences that, combined, offer value to the screen industries. It is perfect for students and scholars working in film and television studies, as well as media industries and audience studies.

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