William Glasser
Combining the control theory of William Glasser with the wisdom of W. Edwards Deming, this indispensable management resource explains both what quality is and what lead-managers need to do to achieve it.'A new management approach that will lead to success. He shows that only if American management gives up its traditional ways of dealing with and motivating employees and substitutes for it a noncoercive approach, can it achieve the quality and efficiency to be competitive on a world scale.'--Dr. Chester L. Karrass, CEO, Karrass Negotiating Seminars