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Switch Dynamics - A Practical Approach to Switching Medicines for Self Care

Switch Dynamics - A Practical Approach to Switching Medicines for Self Care

Switch Dynamics - A Practical Approach to Switching Medicines for Self Care

Anna Maxwell

84,60 €
IVA incluido
Disponible
Editorial:
Fizz Marketing Ltd
Año de edición:
2013
Materia
Salud pública y medicina preventiva
ISBN:
9780957537200
84,60 €
IVA incluido
Disponible
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A practical guide for those in pharmaceutical companies considering a reclassification (switch) project including Rx to OTC, POM to P, and P to GSL. The book covers past UK switches with key learning and a framework for initiating, setting up and running switch projects within companies. Plus case studies, insight and practical experience to help companies manage and implement successful switch projects. 3

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