Strategic Marketing

Strategic Marketing

Philip Kotler / Vibrant Publishers

86,62 €
IVA incluido
Disponible
Editorial:
Vibrant Publishers
Año de edición:
2024
Materia
Ventas y marketing
ISBN:
9781636512457
86,62 €
IVA incluido
Disponible
Añadir a favoritos

Strategic Marketing by Philip KotlerUnlock the secrets to effective marketing with Philip Kotler’s Strategic Marketing. Renowned as a cornerstone in marketing literature, this book offers a deep dive into the principles and practices that drive successful marketing strategies. Kotler’s expertise illuminates the path to creating and executing strategies that stand out in today’s competitive marketplace.In Strategic Marketing, you’ll explore:-- Innovative Frameworks: Discover essential tools and models for developing robust marketing strategies.-- Practical Case Studies: Gain insights from real-world examples that demonstrate the application of key marketing concepts.-- Strategic Insights: Learn how to effectively analyze market dynamics and position your brand for success.-- Comprehensive Guidance: From market research to strategy implementation, Kotler provides actionable advice for marketers at every level.Perfect for marketing professionals, business leaders, and students alike, this book is your guide to mastering the art of strategic marketing and driving your business to new heights. Dive into Kotler’s timeless wisdom and transform your marketing approach today.

Artículos relacionados

  • Websites That Work
    Paul J Scott
    Why do so many business owners pour time and money into their websites and get so little in return? Usually, it’s because they aren’t focusing on the right strategies. They waste resources chasing the wrong metrics, and don’t know how to turn views and other forms of engagement into sales. They know they need to find customers online to stay competitive, but aren’t sure how. Ge...
    Disponible

    25,15 €

  • Exploring Markets
    Stefan Kühl
    Organizations construct their environments themselves. From the bewildering, chaotic array of impressions, they take those bits of information that enable them to produce such a view of the environment – one that makes it possible for them to operate in the environment with relative confidence. Thus, contrary to what traditional market research suggests, organizations do not re...
    Disponible

    7,33 €

  • Inter-Organizational Trust for Business-To-Business E-Commerce
    Pauline Ratnasingam
    ...
    Disponible

    131,38 €

  • Contemporary Research in E-Marketing, Volume 1
    Sandeep Krishnamurthy
    ...
    Disponible

    112,16 €

  • The Experience Effect for Small Business
    Jim Joseph
    As every customer knows, the shopping experience is critical to brand satisfaction and loyalty. We all care deeply about the overall experience of the buying process--the marketing message, subliminal cues, the sales approach, personal human interaction...and more. When all of these elements come together in a cohesive and seamless package, a loyal customer is born. Brand strat...
    Disponible

    32,29 €

  • Marketing Campaign Development
    Mike Gospe
    This book is a practical, pragmatic 'how to' book designed for hi-tech marketing operations, regional, and corporate marketing leaders at every level. This unique book takes you step-by-step through the disciplined, yet practical, process of architecting truly integrated marketing communications plans that work. In it, you fill find a prescription for building a successful, rep...
    Disponible

    27,98 €

Otros libros del autor

  • Globalization And International Marketing Competition
    Philip Kotler / Vibrant Publishers
    Legend in Marketing: Globalization and International Marketing Competition By Philip KotlerDiscover the authoritative guide on international marketing from marketing legend Philip Kotler. This title takes you on a deep dive into the dynamic world of globalization and competition, offering insights and strategies that are crucial for any business looking to thrive on the global ...
    Disponible

    86,09 €

  • Globalization And International Marketing Competition
    Philip Kotler / Vibrant Publishers
    Legend in Marketing: Globalization and International Marketing Competition By Philip KotlerDiscover the authoritative guide on international marketing from marketing legend Philip Kotler. This title takes you on a deep dive into the dynamic world of globalization and competition, offering insights and strategies that are crucial for any business looking to thrive on the global ...
    Disponible

    104,10 €

  • Marketing In The New Economy
    Philip Kotler / Vibrant Publishers
    Legend in Marketing: Marketing in the New Economy by Philip KotlerUnlock the secrets to successful marketing in the digital age with Legend in Marketing: Marketing in the New Economy by Philip Kotler. This groundbreaking book offers a comprehensive guide to navigating the rapidly evolving marketing landscape. Philip Kotler, a legendary figure in marketing, presents an in-depth ...
    Disponible

    86,39 €

  • Marketing In The New Economy
    Philip Kotler / Vibrant Publishers
    Legend in Marketing: Marketing in the New Economy by Philip KotlerUnlock the secrets to successful marketing in the digital age with Legend in Marketing: Marketing in the New Economy by Philip Kotler. This groundbreaking book offers a comprehensive guide to navigating the rapidly evolving marketing landscape. Philip Kotler, a legendary figure in marketing, presents an in-depth ...
    Disponible

    104,41 €

  • Broadening The Concept And Applications Of Marketing
    Philip Kotler / Vibrant Publishers
    Legend in Marketing: Broadening The Concept and Applications of Marketing by Philip KotlerDiscover the transformative power of modern marketing with Legend in Marketing by Philip Kotler, a pioneer in the field. This seminal work goes beyond traditional marketing concepts, offering an expanded view of how marketing intersects with technology, global trends, and evolving consumer...
    Disponible

    85,45 €

  • Broadening The Concept And Applications Of Marketing
    Philip Kotler / Vibrant Publishers
    Legend in Marketing: Broadening The Concept and Applications of Marketing by Philip KotlerDiscover the transformative power of modern marketing with Legend in Marketing by Philip Kotler, a pioneer in the field. This seminal work goes beyond traditional marketing concepts, offering an expanded view of how marketing intersects with technology, global trends, and evolving consumer...
    Disponible

    103,46 €