Public Relations

Public Relations

Public Relations

Young Joon Lim

161,63 €
IVA incluido
Consulta disponibilidad
Editorial:
Cognella Academic Publishing
Año de edición:
2016
ISBN:
9781516555420
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  • Transforming Public Relations
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    Transforming Public Relations: AI and Social Media Strategies is designed to help readers better understand and navigate the discipline of public relations in the digital era. The textbook focuses on the ways in which the emergence and rise of social media and AI have impacted the field. It equips readers with the knowledge they need to succeed in an ever-evolving media landsca...
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    Public Relations: A Guide to Strategic Communication provides students with a comprehensive and modern look into the world of public relations. In a field that changes rapidly in both theory and practice, the book emphasizes current, practical information and reflects the newest trends.The book introduces students to the general nature of public relations and discusses careers ...
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    Public Relations: A Guide to Strategic Communication gives students a look into the real world of public relations. In a field that changes rapidly in both theory and practice, the book emphasizes current, practical information and reflects the newest trends.  Comprehensive in scope, Public Relations: A Guide to Strategic Communicationintroduces students to the general nature ...