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Liberalizzazione del settore assicurativo nella RDC

Liberalizzazione del settore assicurativo nella RDC

SERAPHIN MURHULA

60,32 €
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2024
Materia
Ventas y marketing
ISBN:
9786207402618
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Dopo oltre 50 anni di monopolio concesso alla SONAS (Société Nationale d’Assurances), che non ha sfruttato l’opportunità di instillare la cultura assicurativa nel popolo congolese, il settore assicurativo è stato liberalizzato nel nostro Paese con la O-L n°015/2015 del 17 marzo 2015.Con l’apertura del mercato al settore privato, in questo lavoro sono state identificate diverse sfide importanti, dato lo stato quasi vergine di questo mercato nella Repubblica Democratica del Congo: il potere d’acquisto molto limitato della popolazione, la mancanza di una cultura assicurativa, l’insicurezza, ecc.Oltre a queste sfide, ci sono altre importanti questioni in gioco, in particolare l’arrivo di nuovi tecnici assicurativi esperti, l’espansione del mercato, la creazione di posti di lavoro, la commercializzazione della carta gialla COMESA da parte di nuovi assicuratori e la vendita di assicurazioni sulla vita.Alla luce di tutte queste sfide e problematiche, la liberalizzazione del settore assicurativo, lungi dall’essere un colpo mortale per il fallimento di SONAS, si sta invece rivelando il motore dello sviluppo del nostro Paese, la RDC, che si sta sempre più affermando nel concerto delle nazioni.

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