Joan Marques
Practicing business with a conscience leaves no sector untouched. It trickles into how we treat our employees; approach our work in general; address stakeholders; engage in accounting, financial, and production management practices; implement and manage information technology; communicate on a direct and indirect basis; and market what we stand for. Business has encountered an interesting evolution in the first two decades of the twenty-first century, with social media as a catalyst aiding greater understanding and improvement regarding the critical value of soft skills, workplace diversity, change readiness, moral responsibility, sustainable awareness, and a general socially responsible mindset. This amalgamate spirit of business as we envision it in both the near and far future has found its way in all segments of business education, research, and practice. Adhering to the global trend of increased responsibility and evoking a constructive change in the narrative of business, this Research Companion serves as a critical reference work for business scholars and practitioners in various settings. It brings together contributing scholars from multiple business areas, from a variety of cultures and locations of the world, in order to achieve the compilation of a reference work that will find an expansive appeal. Including insights from the broad business spectrum ranging from internal managerial practices to strategic applications, including international sensitivity, this volume highlights the urgency for increased awareness in business decision-making on all fronts. It will be of great value to researchers, academics, practitioners, and students in the fields of corporate social responsibility, business ethics, leadership, organizational studies, and entrepreneurship.
