BANKING SERVICES AND CUSTOMER SATISFACTION

Banks serve as intermediaries in mobilizing public savings and channelising the flow of funds for productive purposes, keeping on the process of the economic growth of the country. Realizing the important role of banks in economic development, Government of India/Reserve Bank of India took several major initiatives after independence to gear the banking system to serve the national objectives.  One of the most momentous of such initiatives was the substitution of private ownership by public ownership, through the medium of an ordinance, in 14 largest commercial banks in the private sector on 19th July 1969. This has popularly come to be known as nationalization of these banks without which it would not have been possible to transform class banking into mass banking and align bank credit to serve the planned priorities and social needs. These banks were the Central Bank of India, Bank of Maharashtra, Dena Bank, Punjab National Bank, Syndicate Bank, Canara Bank, Indian Overseas Bank, Indian Bank, Bank of Baroda, Union Bank, Allahabad Bank, United Bank of India, UCO Bank and Bank of India.