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Arguing for a General Framework for Mass Media Scholarship

Arguing for a General Framework for Mass Media Scholarship

W. James Potter

149,57 €
IVA incluido
Disponible
Editorial:
Sage Publications
Año de edición:
2008
Materia
Estudios mediáticos
ISBN:
9781412964715
149,57 €
IVA incluido
Disponible
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Otros libros del autor

  • Introduction to Media Literacy
    W. James Potter
    Introduction to Media Literacy builds students’ media literacy step-by-step to make them more knowledgeable about all facets of the media and more strategic users of media messages. In nine streamlined chapters, all of the essential media topics are covered – from understanding media audiences, industries, and effects to confronting controversies like media ownership, privacy, ...
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    'Arguing for a General Framework for Mass Media Scholarship challenges scholars and students to consider and reconsider what we know about media and how we think about media. As such, the book provides an important framework for thinking about knowledge-regardless of the discipline... The text provides all of the necessary tools to move the field forward in a way that will incr...
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  • Theory of Media Literacy
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    Theory of Media Literacy: A Cognitive Approach comprehensively explains how we absorb the flood of information in our media-saturated society and examines how we often construct faulty meanings from those messages. In this book, author W. James Potter enlightens readers on the tasks of information processing. By building on a foundation of principles about how humans think, The...
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    The 11 Myths of Media Violence clearly explains why media violence has not only been allowed but encouraged to escalate. Esteemed author W. James Potter challenges many of our assumptions about the relationship between media and violence. He argues that these assumptions are the primary barriers preventing us from confronting the issue of violence in films, TV, and video games....
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    This definitive examination of a contemporary social issue asks questions such as: How much media violence is there? What are the meanings conveyed in the way violence is portrayed? What effect does it have on viewers? Divided into four parts, the book reviews research on media violence; re-examines existing theories of media violence; considers methodological tools used to ass...
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