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Anatomy of a Trend

Anatomy of a Trend

Anatomy of a Trend

Henrik Vejlgaard

23,82 €
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Disponible
Editorial:
Lulu Press
Año de edición:
2012
Materia
Economía conductista/conductual
ISBN:
9781939235046
23,82 €
IVA incluido
Disponible
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A fascinating look at the predictable patterns behind trendsIt is one of the most puzzling mysteries of modern culture: how do changes in style and taste come about?It’s all part of the inner workings of trends. In Anatomy of a Trend, pioneering trend sociologist Henrik Vejlgaard reveals this startling truth: there are actually predictable patterns behind every trend. Vejlgaard builds a captivating body of evidence that proves anyone can recognize an emerging trend, evaluate it, and make predictions as it follows its course. Includes business cases and easy-to-follow trendspotting guidelines.

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