Catálogo de libros: Historia de empresas específicas/historia societaria

748 Catálogo de libros: Historia de empresas específicas/historia societaria

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  • BENJAMIN GRAHAM BLDN PROFSSN
    ZWEIG
    ...
    Disponible

    39,89 €

  • Mouse that Roared
    Giroux / Grace Pollock / Henry A. Giroux / Henry AGiroux
    How are children-and their parents-affected by the world’s most influential corporation? Henry A. Giroux explores the surprisingly diverse ways in which Disney, while hiding behind a cloak of innocence and entertainment, strives to dominate global media and shape the desires, needs, and futures of today’s children. ...
    Disponible

    21,87 €

  • Mouse that Roared
    Grace Pollock / Henry A. Giroux / Henry AGiroux
    This expanded and revised edition of Henry Giroux’s highly acclaimed book explores and updates the cultural politics of the Walt Disney Company and how its ever-expanding list of products, services, and media function as teaching machines that shape children’s culture into a largely commercial endeavor. In addition to updates throughout the book, this edition includes a new dis...
    Disponible

    46,94 €

  • Trademarks, Brands, and Competitiveness
    Trade Marks, Brands and Competitiveness brings together scholars from a variety of disciplines to provide a critical account of the contribution of branding to economic growth, the relationship between trademark law and brand strategy, and the building and repositioning of individual brands as case studies in the effects of competition. ...
    Disponible

    308,50 €

  • Transforming Culture
    Elizabeth K. Briody / Robert T. II Trotter / Tracy L. II Meerwarth
    Transforming Culture offers a discussion and exploration of American work culture that can serve as a guide for organizational-culture change through the description and explanation of a model for change used at General Motors. The book describes this model, discusses a set of culture-change tools that were derived from it, provides concrete descriptions of how these Collaborat...
    Disponible

    65,35 €

  • Dutch Ships in Tropical Waters
    Robert Parthesius
    The end of the 16th century saw Dutch expansion in Asia, as The Dutch East India Company (the VOC) was fast becoming an Asian power, both political and economic. By 1669, the VOC was the richest private company the world had ever seen. This landmark study looks at perhaps the most important tool in the Company' trading - its ships. In order to reconstruct the complete shipping ...
    Disponible

    45,09 €

  • Barbie and Ruth
    Robin Gerber
    ...
    Disponible

    16,39 €

  • The Italian Commercial Correspondent
    A. Olivieri / AOlivieri
    The Italian Commercial Correspondent is a book written by A. Olivieri in 1870. It is a comprehensive guide designed to help people who want to learn Italian commercial correspondence. The book includes English notes, explanations, idiomatic expressions and a glossary of commercial terms. The purpose of the book is to help readers understand the Italian language as it relates to...
    Disponible

    25,85 €

  • The Rolls Of Burgesses At The Guilds Merchant Of The Borough Of Preston, County Lancaster, 1397-1682 (1884)
    William Alexander Abram
    The Rolls of Burgesses at the Guilds Merchant of the Borough of Preston, County Lancaster, 1397-1682 is a historical book written by William Alexander Abram and published in 1884. The book provides a comprehensive account of the rolls of burgesses who were members of the Guilds Merchant of the Borough of Preston in Lancashire, England, from 1397 to 1682. The Guilds Merchant was...
    Disponible

    35,36 €

  • The Lean Machine
    Dantar P. Oosterwal / Dantar POosterwal
    The most iconic brands stay on top because they know how to evolve to appeal to their market. Discover the Knowledge-Based Product Development system that has fueled the sustained growth of American motorcycle company Harley-Davidson--and how you can achieve the same long-lasting success. ...
    Disponible

    24,06 €

  • Hell’s Cartel
    Diarmuid Jeffreys
    ...
    Disponible

    21,93 €

  • The History of Black Business in America
    Juliet E. K. Walker / Juliet EKWalker
    Despite almost four centuries of black independent self-help enterprises, the agency of African Americans in attempting to forge their own economic liberation through business activities and entrepreneurship has remained noticeably absent from the historical record. Juliet Walker’s award-winning book is the only source that provides a detailed study of the continuity, diversity...
    Disponible

    53,81 €

  • On Behalf Of The Firm (1903)
    Hamilton Drummond
    On Behalf Of The Firm is a novel written by Hamilton Drummond and published in 1903. The story is set in the world of finance and follows the life of a successful businessman named John Dene. Dene is a self-made man who has risen from humble beginnings to become the head of a powerful financial firm. The novel explores the themes of power, greed, and the pursuit of wealth. Dene...
    Disponible

    36,48 €

  • Barbarians at the Gate
    Bryan Burrough / John Helyar
    #1 New York Times bestseller and arguably the best business narrative ever written, Barbarians at the Gate is the classic account of the fall of RJR Nabisco at the hands of a buyout from investment firm KKR.A book that stormed both the bestseller list and the public imagination, a book that created a genre of its own, and a book that gets at the heart of Wall Street and the ’80...
    Disponible

    20,55 €

  • Higher Life For Working People
    William Walker Stephens
    ''Higher Life For Working People: Its Hindrances Discussed'' is a book written by William Walker Stephens in 1899. The book discusses the challenges that working people face in achieving a higher quality of life, such as poverty, lack of education, and limited opportunities for personal growth. Stephens examines these hindrances in detail, providing insights and suggestions for...
    Disponible

    26,97 €

  • Bricolage, Care and Information
    ...
    Disponible

    131,83 €

  • Brands Plucked From The Burning
    J. H. Wilson / JHWilson
    This scarce antiquarian book is a facsimile reprint of the original. Due to its age, it may contain imperfections such as marks, notations, marginalia and flawed pages. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world’s literature in affordable, high quality, modern edit...
    Disponible

    26,98 €

  • American Entrepreneur
    Larry Schweikart / Lynne Doti
    For history buffs, patriots, and business people alike, this detailed narrative spans centuries in its recounting of the fascinating successes and failures of our nation’s most notable entrepreneurs to teach readers about the founding and evolution of the American economy. ...
    Disponible

    28,26 €

  • Trade, Development and Foreign Debt
    Michael Hudson
    In this survey of international economic thought, Michael Hudson rewrites the history of trade, development and debt theorizing. He shows that mainstream free-trade surveys are censorial in excluding the protectionist logic that has guided the trade policy of Europe and the United States, especially by leaving out discussion of the transfer problem and payment of international ...
    Disponible

    50,19 €

  • Japanese Corporate Transition in Time and Space
    Tomoko Kurihara
    Precarious office friendships and email romance; delicate status politics; multiple femininities and masculinities; changing employment practices and career pathways; temporal and spatial practices of regulation, detection and slipping free - these analytical themes comprise the core of Tomoko Kurihara’s ethnography, Japanese Corporate Transition in Time and Space. A skillful a...
    Disponible

    64,86 €

  • Innovation and Entrepreneurial Networks in Europe
    This book employs an interdisciplinary approach to analyze innovation in entrepreneurship networks from a European perspective, focusing on the best methods for combining old and new knowledge. ...
    Disponible

    254,58 €

  • Taking on the Trust
    Steve Weinberg
    Hailed by critics on its release, this fascinating dual biography looks at two extraordinary lives and the social history of the Progressive Era. Taking on the Trust is a grand achievement by a skilled scholar and proud defender of the ever-necessary act of political journalism. ...
    Disponible

    18,93 €

  • Ethics in the Alcohol Industry
    Alexandra J. Kenyon / Simon J. Robinson
    Alcohol is a unique, legal drug that is linked closely to personal and social identities and which subsequently leads to both positive and negative consequences. To set the scene a whistle-stop tour of major land-marks in the origins of alcohol, consumption patterns and moral attitudes in its social history is presented. The authors debate the rules, laws and voluntary codes of...
    Disponible

    65,26 €

  • The History of the British Petroleum Company, Volume 2
    J. H. Bamberg / JHBamberg
    ...
    Disponible

    75,59 €

  • Making of Modern Management
    Andrew Thomson / John F Wilson
    Management has always been part of human organization, but it is only in the last two centuries or so that it has been the central driver of economic activity, as companies have moved from family firms to hugely complex, multinational corporations with many layers of management. ...
    Disponible

    80,86 €

  • 45 Years in Wall Street
    William D. Gann / William DGann
    2009 Reprint of the original 1949 edition. Paperback. 149pp. William Delbert Gann (6 June, 1878 - 14 June, 1955) also known as W. D. Gann, was a finance trader who developed the technical analysis tool known as Gann angles. Gann market forecasting methods are based on geometry, astrology, and ancient mathematics. Opinions are sharply divided on the value and relevance of his w...
    Disponible

    15,54 €

  • Power at Work
    Darren McCabe
    Providing detailed insights into working life, McCabe, a well known author in the fields of organization studies, labour process theory and critical management studies offers a distinctive approach to innovation in the work place. In this ethnography of a major US bank he argues that many innovations associated with the ’new’ corporation seem to reproduce many of the condition...
    Disponible

    78,60 €

  • The Rise and Fall of Dorling Kindersley
    Christopher Davis
    By the close of the last millennium Dorling Kindersley had become one of the most recognisable brands in publishing. Across the range of illustrated household reference titles, from children’s books to travel guides, its distinctive look of colourful images cut out against a white background could be seen on bookshelves throughout the country - and indeed the publishing world.A...
    Disponible

    16,53 €

  • The R. J. Reynolds Tobacco Company
    Nannie M. Tilley / Nannie MTilley
    In this corporate history of the R. J. Reynolds Tobacco Company, Nannie M. Tilley recounts the story of Richard Joshua Reynolds and the vast R. J. Reynolds tobacco complex with precision and drama.Reynolds’s rise in the tobacco industry began in 1891 when he introduced saccharin as an ingredient in chewing tobacco. Forced into James B. Duke’s American Tobacco Company in 1899, t...
    Disponible

    83,22 €

  • Chinese Corporate Identity
    Peter Peverelli
    This book represents the first study of economic restructuring in reform era China to apply the concepts of identity and corporate space; notions that have become increasingly relevant as foreign invested and Chinese ventures face complex operational and societal issues in the wake of globalization. Peverelli uses his own theoretical framework to examine and detect multiple ide...
    Disponible

    73,22 €