Catálogo de libros: Historia de empresas específicas/historia societaria

476 Catálogo de libros: Historia de empresas específicas/historia societaria

Economía, finanzas, empresa y gestión / Empresa y gestión / Historia de empresas específicas/historia societaria
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  • First in Thirst
    Darren Rovell
    'Remember the Cola Wars, with Coke and Pepsi battling it out year after year for supremacy in the soft drink market? Or what about the Burger Wars, the legendary slugfests between McDonald’s and Burger King?Then of course, there were the Sports Drink Wars. If you blinked, you might have missed them, because Gatorade has swiftly and decisively fended off every would-be rival. ...
    Disponible

    21,83 €

  • Yuengling
    Mark A Noon / Mark A. Noon
    Can you name America’s oldest brewery? If visions of outsized draft horses plod to mind, you’re way off. Instead, head for the mountains--of northeastern Pennsylvania. In 1829, in Pottsville, German immigrant D.G. Yuengling set up shop to slake the thirst of immigrants flocking to the region’s booming anthracite coalfields. Five generations have steered the family-owned brew...
    Disponible

    43,96 €

  • F’d Companies
    Philip J. Kaplan / Philip JKaplan
    Not long ago, the world was awash with venture capital in search of the next Yahoo! or Amazon.com. No product, no experience, no technology, no business plan -- no problem. You could still get $40 million from investors to start up your dot-com. And you could get people to work around the clock for stock options and the promise of millions. Then, around April 2000, it all came ...
    Disponible

    13,87 €

  • Color Stories
    Mary Lisa Gavenas
    For everyone who’s ever slicked on lipstick, flirted with eye shadow, or browsed the bewildering array in any store’s beauty de-partment, Color Stories offers an insider’s view of all the brainstorming, bickering, and bitchery that go into those little sticks of color and pans of powder.Former beauty editor Mary Lisa Gavenas takes us behind the scenes during the nine months tha...
    Disponible

    14,77 €

  • Great Fortunes And How They Were Made
    James D. McCabe / James DMcCabe
    This scarce antiquarian book is a facsimile reprint of the original. Due to its age, it may contain imperfections such as marks, notations, marginalia and flawed pages. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world’s literature in affordable, high quality, modern edit...
    Disponible

    35,28 €

  • Social Strategy & Corporate Structure
    Neil W. Chamberlain / Neil WChamberlain
    This new work by Neil W. Chamberlain will be of great importance to the business community -- and to all those charged with defining the role large corporations play in the affairs of society.Social Strategy and Corporate Structure is an objective, indepth examination of the organizational requirements of a social role for large-scale business. The role Neil Chamberlain present...
    Disponible

    13,02 €

  • Connected Corporation
    Jordan D. Lewis / Jordan DLewis
    Until now, the relationship between a company and its customers or suppliers has consisted of arms-length haggling over the price of a part or a service. Today, reveals alliance expert Jordan D. Lewis, customers and suppliers are actually embracing each other-sharing data, design work, and even research and development. The result, Lewis finds, has been a dramatic improvement i...
    Disponible

    20,60 €

  • The Dinner Club
    Shannon Henry
    ...
    Disponible

    18,08 €

  • Entrepreneurs Inside
    Susan Foley
    Entrepreneurs Inside: Accelerating Business Growth with Corporate Entrepreneurs was inspired by an extraordinary group of individuals who stepped up to the challenge of building new growth businesses in their organizations. Building a new business inside an existing organization is a daunting task. It takes a unique combination of competencies to lead these initiatives. The bo...
    Disponible

    26,23 €

  • Tiger Technology
    Dong-Sung Cho / John A. Mathews / John AMathews / Mathews John a.
    ...
    Disponible

    63,50 €

  • Wildcatters
    Diana Davids Hinton / Roger M. Olien / Roger MOlien
    In the 1970s and 1980s the Texas wildcatter was a recognizable figure in popular culture. Since then, the wildcatter’s role is less celebrated but still important, as shown in the new introduction to this edition of a book originally published in 1984 by Texas Monthly Press. Drawing heavily on oral histories, this book tells the story of the West Texas independents as a group, ...
    Disponible

    20,12 €

  • Trust and Power
    Sally H. Clarke / Sally HClarke
    ...
    Disponible

    136,34 €

  • Wal-Mart
    Anthony Bianco
    ...
    Disponible

    16,49 €

  • The Corporation as Anomaly
    David E. Schrader / David ESchrader
    ...
    Disponible

    28,51 €

  • Rome, Inc.
    Stanley Bing
    Enron? WorldCom? Try Rome, whose rise and fall carry a moral that lingers to this day for the managers, employees, and students of any global enterprise. Stanley Bing, whose satirical business books are as savagely funny as they are insightful, mingles business parable and cautionary tale into an ingenious, often hilarious new telling of the story of the Roman Empire. ...
    Disponible

    16,66 €

  • F.W. Woolworth and the American Five and Dime
    Jean Maddern Pitrone
    For more than a century, Woolworth’s five and dime stores represented Americana, mirroring the country’s growth, its good times and bad, its foibles and its fads. The chain was founded by Frank W. Woolworth, who in 1879 established two stores--one in Utica, New York, which failed and was closed down, and another in Lancaster, Pennsylvania, which succeeded and marked the begi...
    Disponible

    58,56 €

  • The Colonial Origins of Korean Enterprise
    Dennis L. McNamara / Dennis LMcNamara
    ...
    Disponible

    38,47 €

  • Reengineering the Corporation
    James Champy / Michael Hammer
    The most successful business book of the last decade, Reengineering the Corporation is the pioneering work on the most important topic in business today: achieving dramatic performance improvements. This book leads readers through the radical redesign of a company’s processes, organization, and culture to achieve a quantum leap in performance.Michael Hammer and James Champy hav...
    Disponible

    17,37 €

  • End of the Line
    Barry C. Lynn / Barry CLynn
    ...
    Disponible

    17,71 €

  • Allianz and the German Insurance Business, 1933 1945
    Gerald D. Feldman / Gerald DFeldman
    ...
    Disponible

    85,77 €

  • Avoiding Project Disaster
    Mark Kozak-Holland
    Titanic's maiden voyage was a disaster waiting to happen as a result of the compromises made in the project. This book explores how non-IT executives can take lessons from a nuts-and-bolts construction project like Titanic and use those lessons to ensure the right approach to developing on-line operations. Looking at this historical project as a model cuts away the layers of IT...
    Disponible

    34,23 €

  • The Age of Oil
    Leonardo Maugeri
    ...
    Disponible

    81,91 €

  • History of American Manufactures from 1608 to 1860 V1
    J. Leander Bishop
    This scarce antiquarian book is a facsimile reprint of the original. Due to its age, it may contain imperfections such as marks, notations, marginalia and flawed pages. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world’s literature in affordable, high quality, modern edit...
    Disponible

    48,82 €

  • History of American Manufactures from 1608 to 1860 V2
    J. Leander Bishop
    This scarce antiquarian book is a facsimile reprint of the original. Due to its age, it may contain imperfections such as marks, notations, marginalia and flawed pages. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world’s literature in affordable, high quality, modern edit...
    Disponible

    44,76 €

  • History of American Manufactures from 1608 to 1860 V3
    J. Leander Bishop
    This scarce antiquarian book is a facsimile reprint of the original. Due to its age, it may contain imperfections such as marks, notations, marginalia and flawed pages. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world’s literature in affordable, high quality, modern edit...
    Disponible

    43,22 €

  • The Struggle for Control of the Modern Corporation
    Robert F. Freeland / Robert FFreeland
    ...
    Disponible

    57,49 €

  • The Giants of Sales
    Tom Sant
    Sales theories come and sales theories go, but nothing beats learning from the original masters. The Giants of Sales introduces readers to the techniques developed by four legendary sales giants, and offers concrete examples of how they still work in the 21st century. ...
    Disponible

    20,09 €

  • Shift
    Carlos Ghosn
    ...
    Disponible

    25,98 €

  • Baseball, Inc.
    Frank P Jozsa / Frank P. Jozsa
    During the second half of the twentieth century, Major League Baseball and its affiliated minor leagues evolved from local and regional entities governing the play of America’s favorite pastime to national business organizations. The relocation of teams, league expansion, the advent of free agency and an influx of international players has made baseball big business, on an i...
    Disponible

    58,78 €

  • The Moral Corporation
    Louis Galambos / P. Roy Vagelos / PRoy Vagelos
    ...
    Disponible

    97,49 €


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